Who is?
Naked Red is one of Toronto’s best-kept secrets. Tucked away in trendy Liberty Village, Naked Red specializes in women’s and men’s clothing with a real focus on personalized service to styling.
Objective:
To increase overall awareness for the boutique by developing an online presence beyond just a Web site. To assist with in-store merchandising and styling to enhance the customer experience.
Services Used:
- Discovery
- Brand Identity Evolution (colours, identity simplification)
- UX Strategy (business requirements, client requirements & user requirements)
- UX Design (information design, interaction design & visual design)
- UX Construction (experience & development)
- Social Media Strategy
- Social Media Content Development
- Advertising
- Merchandising
- Window displays and Styling